Infiniti debuts new QX60 "Vacation" ad campaign

• Infiniti recreates famous scene from "National Lampoon's Vacation" in 30-second commercial with 2015 QX60 Luxury Crossover
• Commercial stars Christie Brinkley and Ethan Embry
• Campaign includes extensions in digital and social media

NASHVILLE, Tenn. – Infiniti has released a new campaign for the 2015 QX60, inspired by the 1983 classic "National Lampoon's Vacation" which coincides with the July 29 release of Warner Bros. Studio's remake. The campaign begins with a TV commercial starring the original movie's car-loving blonde bombshell and supermodel, Christie Brinkley, and puts a spin on the famous movie scene as the modern day family heads to Walley World.

In the national spot titled "Vacation," Ethan Embry (who notably starred as Rusty in "Vegas Vacation") loads his family in the roomy 3-row QX60 and hits the road for Walley World. While on the road trip, Ethan looks in his side view mirror and sees an attractive blonde in a sports car fast approaching. As Ethan and the blonde keep up with each other on the highway, Christie Brinkley is revealed as his wife who catches this action and ends the scene with an ironic response: "Honey, a blonde in a convertible? Seriously?"

The popular Infiniti QX60 continues to stand out in the premium crossover segment, excelling in the areas that luxury crossover buyers desire most – interior versatility, roominess, available safety, and available advanced hospitality features. Ending with the tagline "Built for Families, Designed for Drivers," the commercial captures nostalgia of family vacations but also the functionality of the family-friendly QX60.

"The QX60 is the ideal choice for families needing versatility but who also don't want to sacrifice a thrilling and empowering drive. The ‘Vacation' scene is so iconic, and we wanted to recreate it through the lens of a modern day family in a luxury SUV," said Allyson Witherspoon, director of Marketing Communications and Media, Infiniti USA. "We knew we might have struck an interesting cultural moment, but having Christie and Ethan involved really elevated the concept given their history with the movie franchise. It was a pleasure to work with them."

Available in both front-wheel drive and with Intelligent All-Wheel Drive, the QX60 features a standard 3.5-liter DOHC V6 which produces 265 horsepower at 6,400 rpm and 248 lb-ft of torque at 4,400 rpm. Starting at just $42,400 MSRP (Manufacturer's Suggested Retail Price, actual price set by Infiniti retailers) and featuring spacious accommodations for seven people, the 2015 QX60 is the ultimate family vacation vehicle.

The 30-second commercial, created by Infiniti's advertising agency of record CP+B, airs nationally beginning July 9, 2015 and can be viewed at https://youtu.be/PLEbr5Hnop8.

Source: http://infinitinews.com/

Infiniti QX80 named Best-In-Class for luxury segment in AutoPacific Vehicle Satisfaction Awards

Franklin, Tenn. - Infiniti has announced that for the third year in a row its QX80 full-size luxury SUV was recognized as best-in-class in the 2015 AutoPacific Vehicle Satisfaction Awards (VSA) for the Luxury/Large SUV segment.

Now in its 19th year, AutoPacific's VSA identifies the most satisfying vehicles on the market. An industry benchmark for measuring how satisfied an owner is with his/her new vehicle, VSAs are based on survey responses from over 66,000 owners of new 2015 model year cars and light trucks.

"We're honored to be recognized for the third year by AutoPacific for the QX80," said Randy Parker, vice president, Infiniti Americas. "This award is particularly important to us as it's solely based on owner input for satisfaction which is a direct result of Infiniti's passion in creating the most luxurious and reliable offerings for our owners."

"By surveying a substantial number of owners who have purchased a new 2015 model year vehicle, AutoPacific's VSA provides an objective measurement of how well the makers are doing," said George Peterson, president, AutoPacific. "2015 represents a year of diversity and the competition was fierce."

The QX80 offers a unique combination of inspired design and performance that makes it stand out in the luxury performance SUV class. Offering accompaniments such as the standard Infiniti Hard Drive Navigation System, available Around View® Monitor with Moving Object Detection (MOD) system, available Bose® 13-speaker Premium Audio System and available Bose® Cabin Surround® Sound System with digital 5.1 decoding and 15 speakers. The QX80 also has a rugged practicality that comes with a 400-horsepower 5.6-liter V8 engine capable of hauling up to eight passengers and towing up to 8,500 pounds.

For more information on the QX80 and Infiniti's Total Ownership Experience, please visit www.Infiniti.com.

Source: http://infinitinews.com/